Posts Tagged ‘online marketing’
Here is a great post from Chris Brogan, listing 19 Presence Management Chores You COULD Do Every Day
If you’re looking to establish your online presence, and build relationships, it’s not the kind of project where you show up, build your profiles, friend a few people, and call it good. It’s a lot like tending the [...]
Filed under: Campaign Strategy | 3 Comments
Tags: blog, Blog Management, blogging, brand awareness, brand perception, brand recognition, branding, Campaign Strategy, communication strategy, community, facebook, linkedin, marketing strategy, marketing trends, measuring social media, online communities, online marketing, online marketing strategy, return on investment, Social Media, social media marketing, social network, social networking, social networks, twitter
Alysia Shivers, a fellow new media friend and colleague of mine, recently wrote a great article for the Naples Florida Weekly (my hometown) on the increasing integration of social network marketing into the real estate industry. Enjoy!
Of the 87 percent of buyers using the Internet in 2008, 32 percent found a home compared to only [...]
Filed under: Social Media, Social Media for Real Estate | 4 Comments
Tags: benefits of social media, facebook, internet marketing, marketing, marketing strategy, online communities, online marketing, online marketing strategy, real estate, real estate marketing, Social Media, Social Media for Real Estate, social network, social networking, social networks, trulia, twitter, using social media in real estate, zillow, zolve
Audience or Community?
Here is a great post from Chris Brogan on the difference between communicating to an Audience or a Community. Enjoy!
The difference between an audience and a community is which direction the chairs are pointing. I’ve been thinking about this a lot lately. When we say community and we mean our selling demographic, that’s not the [...]
Filed under: Campaign Strategy | 1 Comment
Tags: audience, Campaign Strategy, communication, communication strategy, community, marketing strategy, online communities, online marketing, online marketing strategy, Social Media, social media marketing, social network, social networking, social networks, target audience
8 Ways to Boost Your SEM Results
In the last session of the SES NY event, attendees were rewarded with 8 awesome tips to boost Search Engine Marketing (SEM) Results. This session used real-life examples to teach attendees the secrets top online marketers are using to beat the competition and squeeze the greatest results possible from their SEM efforts. [...]
Filed under: Interactive Marketing | Leave a Comment
Tags: market research, online marketing, search, search engine marketing, search engine optimization
Branding Strategies: 10 Ways to Boost the Value of Your Blog
Chris Baggot,CEO and Co-Founder of Compendium Blogware, recently wrote a post for iMedia Connection that I found very valuable on 10 ways to boost the value of your corporate blog. Here are some great points from Chris.
This past year was a tough one for corporate [...]
Filed under: Branding Strategies | Leave a Comment
Tags: blog, blog strategy, blogging, corporate blog, internet marketing, marketing strategy, marketing trends, online marketing, online marketing strategy
Interactive Marketing: How to Reach Generation Y on Social Networks
Seeking to grab the attention of Gen Y’s on social networks? Better put away the old tried-and-true online display ads. A new study by the Participatory Marketing Network and Pace University shows that, to young adults aged 18-24, online ads in traditional formats are so yesterday. [...]
Filed under: Interactive Marketing | Leave a Comment
Tags: best practices, brand awareness, brand perception, communication strategy, community, market research, marketing strategy, online communities, online marketing, online marketing strategy, Social Media, social media marketing, social network, social networking, social networks
Business Metrics: Tools for Effective Social Media Measurement
One of the hardest things about designing and implementing a social media strategy used to be measuring the success of your social media campaign. Fortunately, over the past 12 months a plethora of measurement tools have entered onto the scene, providing consultants and marketers a like with [...]
Filed under: Measuring Success, Social Media | 3 Comments
Tags: campaign measurement, internet marketing, measuring social media, online marketing, return on investment, roi, Social Media, social media marketing, social media metrics, social media optimization
Online Video Marketing: The SEO Value of Videos
We have all seen the increase in video marketing over the past few months, and heard all of the chatter about the value of video from marketing experts, but did you know that video marketing, or social videos, are also an extremely valuable SEO tool? Well, you do [...]
Filed under: Online Video Marketing | Leave a Comment
Tags: internet marketing, marketing, marketing strategy, marketing trends, online marketing, online marketing strategy, online video, Online Video Marketing, online video production, search engine optimization, seo, Social Media, social media marketing, social media optimization, video marketing
Branding: What’s In A Name?
Type your name into Google and see what happens. If you have multiple forms of informative content about you appearing in the top ten, congratulations, you are pretty well branded online. If your results are slim however, you may have some work to do to increase the power of your name. Large [...]
Filed under: Branding Strategies | Leave a Comment
Tags: brand awareness, brand perception, brand recognition, branding, internet marketing, marketing, online marketing, Social Media
Lauren Candito’s Blog- 10 Ways to Boost the Value of Your Blog May 25, 2009Branding Strategies: 10 Ways to Boost the Value of Your Blog Chris Baggot,CEO and Co-Founder of Compendium Blogware, recently wrote a post for iMedia Connection that I found very valuable on 10 ways to boost the value of your corporate blog. Here are some great points from Chris. This past year was a tough one for corporate [...]
- 10 Ways to Boost the Value of Your Blog May 25, 2009
